Facebook for Businesses

Facebook for Businesses Free Online Research Papers With the ever increasing use of popular social networks to stay in touch with society, so expands the need for businesses to tap into the same networks to maintain a modern connection with current and prospective clients alike. One of the current most popular network sites being used by all facets of society is Facebook. While Facebook has been available to anyone over the age of twelve with an active e-mail address since 2006, not everyone understands the differences between a personal account and a business page or knows how to utilize this particular media. This article will cover just that, starting with a brief history on the creation of Facebook. In 2004, a Harvard student by name of Mark Zuckerberg created the now infamous Facebook (Maher 137). Mark had started the site to take the place of the Harvard’s university ID photos and information booklets (Maher 137) and had intended to keep its use limited only to Harvard students. However, after noticing its intense popularity after only a few weeks, he began offering the site’s use to other schools. After just a few months, the use of Facebook had spread to several other Ivy League universities in the nation and required users to have an active university e-mail address (Kryder 32). Today, the boundaries of Facebook have expanded well beyond the realm of higher education majors and onto the monitors of millions across the globe. There are two types of user accounts to choose from; a personal profile or a page for businesses or organizations. While both require much of the same information to set up and look quite similar in presentation there are differences that prove necessary to both. First, a personal profile functions merely as a broadcasting point for an individual’s personal information (Kryder 32) (i.e. status updates, religious views, sexual preferences, etc), whereas a business oriented Facebook page offers the business/organization the ability to market their products, events and/or services to any and all users. Also, users with a personal profile can add people they may or may not know as â€Å"friends† who also have a personal profile while users can only become a fan of a business page of their choice to show support. Fortunately, businesses have finally started tapping into this immense marketing resource to stay in the modern age of communication. There are many benefits to utilizing such social networking sources, the biggest being its ability to provide a constant source of new information, new connections, and new opportunities (McMahon 50). Facebook can also be used as a recruiting tool to seek out potential employees (Wilson 56). Obviously, one of the main reasons a business would choose to create a Facebook page would be to advertise their products or services and to connect with their â€Å"fans† to build and maintain popularity. Though, the fan base can be directly proportional to the business’ extroversion (McMahon 50) and if a certain level of communication is not maintained there will most likely not be an increase in followers. Even though the original plan for Facebook had been diverted from, its popularity is one that cannot be rivaled. This popularity helped to bring about a new connection between individuals and business entities. Marketing via Facebook and other social networking sources is still a rather new concept to businesses but is proving to be a worthwhile venture. A business looking to connect through such networks need only remember to maintain the communication with its newfound â€Å"fan† base. Research Papers on Facebook for BusinessesThe Project Managment Office SystemOpen Architechture a white paperStandardized TestingRelationship between Media Coverage and Social andMarketing of Lifeboy Soap A Unilever ProductThree Concepts of PsychodynamicTwilight of the UAWInfluences of Socio-Economic Status of Married MalesResearch Process Part OneBionic Assembly System: A New Concept of Self

Family Variations and Implications to Children Essay

Family Variations and Implications to Children - Essay Example In contemporary communities such as in the U.K, racial variations, economic factors and family structures portray great influences on behaviors that are adopted by children in different backgrounds, which are also affected by social and economic status of families. Therefore, economic, social, and cultural background of a family has a great impact on the behaviors and the upbringing of a child in the community. Children from single parenting portray different characteristics from children with two parents, with the gender of the child being a factor in determining how the family structure and relationships affects children in particular families. Wright & Chrysalis (2007, 16) argue that the rapidly changing family dynamics result in varying characteristics and behaviors in children, indicating that the structure of a family has a direct impact on the upbringing of a child. Therefore, children adopt behaviors and characteristics that mirror the family cultural and economic backgrounds , and family structures in the society. In this report, the various effects of family structures and their effects on children influenced by the social, economic, and cultural factors will be investigated. Berthoud (2) further notes that in black families, the issue of extended family is more profound, and may include grandparents, cousins, aunts, uncles, among others. Generally, research in most U.K families portray most traditional family structures are more stable compared to the current marriage structures, which include single parenting and cohabitation forms of marriages (Mooney, Oliver & Smith 2009, 3). Children in stable marriages portray healthy and stable development psychologically, mentally and are in most cases protected from vices experienced by children in the other two forms of marriages (Mooney, Oliver & Smith 2009, 3). Such children are likely to be morally responsible according stable upbringing, or the favorable atmosphere in these families; they have to learn th eir cultural orientations and the expected code of behaviors in the society. These family structures lead to enhanced bonding among the family members that protect children from the effects and influence of cohabitation and single parenting marriages. Hollist & McBroom (2006) in a research study indicated that children from single parent households report poor academic performance, psychological, and social behaviors, which may include early school dropout, risky sexual behaviors, drug abuse, and juvenile delinquency, among others. However, when economic considerations are taken in place, families with two parents and in higher income bracket were found to fair the same with parents with single parenting (Berthoud, 2). This implies that family income in families makes a huge different in portraying variations in children upbringing. However, similar studies on variation of children brought up in different households and their academic performance portrayed no significant difference. Curtis (2007) argues that in U.K, children from low income families are half as likely to attain good grades in their GCSEs, compared to their counterparts in high income families. Curtis further elaborates that these children are more vulnerable in the community, and their probability to leave these schools with better qualifications compared to their counterparts in well off families, with this gap between children in the two social groups widening over time. Curtis further

To what extent is it sustainable for countries to rely on the export Essay

To what extent is it sustainable for countries to rely on the export of manufactured goods to generate economic growth - Essay Example According to the export-led growth hypothesis (ELGH), it is not only through increased application of labour and capital that overall growth of the national economies is possible but this can also be done through raising the levels of exports. According to the proponents of ELGH, exports can serve as an â€Å"engine of growth.† (Smith, 2001, p. 1) This theory of export-led growth has ample practical support from various countries, especially the developing countries. In recent times, trade policies of many developing nations have indeed become similar as the common believe has been that liberalization aimed at promoting exports is the panacea for all growth ills. Many unsuccessful cases of import substitution, led to trade policy shift to export promotion. The success stories of East Asian nations such as Singapore, Taiwan, Hong Kong and South Korea with respect to manufacturing exports have inspired others to emulate the policy of export promotion even for themselves. However , in recent times the strategy of export-led growth has received a severe drubbing as the Japanese and South Korean manufacturing export-led growth have cooled down. A major global recession would certainly cause difficulties for unhindered growth of these export-led nations. This crisis-driven slump in exports have in many countries has accentuated the significance of generating more domestic demand. The theoretical link between economic growth and trade is centuries old. The earliest proponent of the positive relationship between trade and economic growth is the classical economist Adam Smith. Subsequently, other classical economists such as James Mills, John Stuart Mill, Ricardo and Torrens improved upon the theory of Smith. Since then, the positive impact of trade on the economy has been well established through indisputable benefits of international specialization and productivity gain. In this context, Ibrahim (2002)

Amazon.com Essay Example | Topics and Well Written Essays - 1250 words

Amazon.com - Essay Example Amazon advertises extensively on the internet to help raise awareness of their brand. Also, Amazon maintains high-speed growth introducing new products and services available online. Innovations and adaptation policies help to appeal to a particular target audience in diverse markets. The main weakness of Amazon is a negative image of online banking and financial transaction. Many customers do not buy products online afraid of fraudulent actions of companies. Undeveloped banking sector in less developed countries prevent the company from rapid international growth. The opportunities included: high potential to growth based on the technological change and increasing number of internet users. The choice of communications mix should be the most cost-effective solution for achieving the organization's communication objectives. Call centers and the Internet give online booksellers great opportunities to promote its services. Competition and possible legal changes is the major threat forAm azon (Amazon Home Page 2009). In his book "Competitive Advantage" Porter identifies five forces that drive competition within an industry (Johnson and Scholes 54). The threat of entry by new competitors is possible but they will create a real threat for Amazon. The intensity of rivalry among existing competitors has a great impact on Amazon facing with strong competition (Barnes & Noble and other small online companies). Thus, Amazon has positioned itself as a superstore. Pressure from substitute products will not have a great impact on Amazon's activity. Today, Amazon proposes a wide range of e-texts and CD-ROMs which can be regarded as substitute products. The bargaining power of buyers is crucial for Amazon. The aim of customers is to pay the lowest possible price to obtain books or other products that they require. The advantage of Amazon is that it purchase in such large quantities that its suppliers are dependent on the customers' business. The bargaining power of suppliers does not have a great impact on Amazon because most firms are highly differentiated and need an effective distribution channels for their products (Amazon Home Page 2009). For Amazon, the most successful of four growth stages was the Growth stage. This success can explained by a strong web culture and environment created by its team. In order to be effective Amazon is responsive to external environmental influences. Amazon operates within a dynamic environment and it requires a structure and culture that are sensitive and readily adaptable to change (Johnson and Scholes 55). Amazon's organizational climate influences the level of morale and attitudes which members of the organization bring to bear on their work performance and personal relationships. Also, strong web culture attracts millions of buyers to this store. Web culture is based on non-price competition and strong brand image (Amazon Home Page 2009). Amazon.com is a leading internet-based company operating on a global scale. Amazon.com becomes the first mover in the e-retailing market proposing a wide product range to diverse customer targets. E-business allows the company to connect customer service and good levels, increases customer satisfaction and decreases retention artistries. The main strategy is a virtual bookshop which helps the company to promote and sell its products to customers. Similar to traditional marketing, a virtual bookshop

Strategic Human Resource Planning Essay Example | Topics and Well Written Essays - 500 words

Strategic Human Resource Planning - Essay Example "The range of activities and themes encompassed by SHRM is complex and goes beyond the responsibilities of personnel or HR managers into all aspects of managing people and focuses on management decisions and behaviors used, consciously or unconsciously, to control, influence and motivate those who work for the organizations - the human resources" (Price, 2007) What Charmagne was considering was a combination of this and Issues-Based Strategic Planning, under which goals are prioritized. According to her, producing products with good quality corresponding to the specifications of the contract is more important than getting the larger contract. She is also carrying out a cost-benefit analysis which helps her predict that recruiting trained workers from the market in this short span of time means high costs for the firm. Probably even higher than the benefits that they will enjoy from the large contract. However, she is more concerned with delivering a good quality product rather than motivating Proper Corporate Strategic planning comes with proper analysis of all the different aspects of the scenario, its alternatives and the external factors affecting decisions. Charmagne's strategy is not based on impulse but has facts, figures and practical study to support her argument. And when she is challenging Brian, this strategic plan will help her put forward her points to him concretely and more clearly.

Definition And Concepts In Building Refurbishment Construction Essay

Definition And Concepts In Building Refurbishment Construction Essay Although building cannot have an infinite economic life, it is widely acknowledged that the process of fabric and structural decline can be slowed down by routine maintenance programs. Occasionally, a shortsighted slumlord will direct a property manager to operate a property to get the maximum returns in term of rental. This usually occurs when an owner refuses to make any repairs except those necessary to keep the property operating. This type of owner treats building as an operating asset in state of an investment. Nowadays, this kind of situation is getting lesser and lesser cause more and more office building is being held as investment by public listed company of good reputation. This is true especially for building acquired and maintained by REITs company as the property portfolio. Nowadays, more building owners treat their property as an investment. This is especially true when they engage the service of a property manager. In this situation, property is being exploited by achieving the best return on capital possible and generates productivity from occupier. At the same time, the property will also be well managed in order to add capital appreciation to the property. Failure to maintain the property regularly can impair the structural integrity of the fabric, accelerating the decline in investment returns until the point where refurbishment options need to be considered (John R. Mansfield, 2000). Technically, refurbishment is the process of making as good as new, including essential modernization and renovations. But, Quah suggests that à ¢Ã¢â€š ¬Ã…“refurbishmentà ¢Ã¢â€š ¬Ã‚  has become a generic, interchangeable term, apparently distinguishable from other specialist activities. Therefore, a clear definition of refurbishment is being quoted from other researchers to clear the doubts. Egbu (1996) considers à ¢Ã¢â€š ¬Ã…“refurbishmentà ¢Ã¢â€š ¬Ã‚  to encompass rehabilitation, alteration, adaption, extension, improvement, modernization and repair work carried out to an existing building to permit it reuse for various specific reasons. This definition tells the main reasons of refurbishment, which is to make sure a building is able to operate continuously, and offer better services that suit the demand of the tenants. Normally owners have different perspective when it comes to decide whether to refurbish or redevelop their office building. There are also no rules in the decision-making for refurbishment or redevelopment of office building. But, Reginald Lee from university of Reading has formulated three important issues when it comes to the stage when decision is required. The existing condition of the building needs to be surveyed. If the structural was sound, refurbishment might be considered. If it was very dilapidated, demolition and redevelopment mould probably be the only realistic course of action. This might occur where the structure has been allowed to deteriorate over a no of years, beyond useful refurbishment. The third issue concerning desirable level of refurbishment cannot be considered in isolation. As construction resource is limited and required a large amount of capital, a correct decision is important. Refurbishment by arresting decay extends the physical life of a building, thereby delays and defers expenditure on redevelopment to a large extend this will depend upon the degree to which it is possible to modify the internal layout to accommodate changing tenants requirements there is thus a relationship between the adaptability of the design, building life, maintenance costs and new construction cost. Older building do not make the best possible use of space for modern-day use. Normally in Malaysia, a design efficiency of 75% is considered the desirable norm of an office building. New high rise building aim to have a design efficiency of above 75% whereas buildings constructed between 1920 and 1970 have at best 60% to 70% efficiency. In order to adapt a building for today processes, refurbishment may become so intensive to make redevelopment a better alternative. Better use of space can often be achieved by a completely new design. If the existing space available is insufficient, the possibility of extending the premises may be considered. If space around the site does not permit this approach, some form of redevelopment may become essential. Te efficiency ratio (net let table area divided by gross floor area) of older buildings. A well conceived building today can have an efficiency ratio of about 80% If building cost is expected to rise drastically in the future, it is better not to postponed the decision for redevelopment by choosing refurbishment. The expected rise in building cost will have an effect on the decision

Psytrance and the Spirituality of Electronics :: Electronic Music

Psytrance and the Spirituality of Electronics Electronic music is generally broken into techno, house, trance, hardcore, breakbeat, and ambient music, along with affiliated smaller genres that float between categories, like trip-hop, electro, IDM, and others. Ambient is easily recognized by its separation from dancing, which is normally manifested in slower tempos and less distinct rhythms. Breakbeat (of which drum'n'bass makes up most of the faster genres, while there are slower genres as well) is distinguished by an emphasis on ways of dividing a bar of 4/4 time other than the standard one. (Notably, there is a focus on the second half of the third beat, though this comes about in various different beat patterns.) Hardcore (an important subset of which is called â€Å"happy hardcore†) is distinguished by its extremely fast tempos (generally over 160 bpm) in 4/4 time. House is distinguished by its focus on the second and fourth beats of 4/4, though it also shares many stylistic characteristics with disco, funk, and other popular musics, that help distinguish it from trance and techno. Of these, techno is generally not as fast (around 100-120 bpm) and tends to be more minimalistic, while trance is more melodic. House and trance are by far the most popular genres of electronica, though house tends to be more popular in clubs and trance more popular at the parties often known as â€Å"raves†.1 Within trance, psytrance is distinguished by its generally higher tempo (135-145 bpm), more focus on sixteenth notes and exotic scales, and most noticeably, through the use of general sounds other than percussion and pitched sounds. Stylistic traits2 Formal features: Tracks tend to be between 6 and 12 minutes long, with most clustering around 7 or 8 minutes. Most of the tracks begin with about 30 seconds of very atmospheric sounds. These introductions convey some suggestion of the beat (but definitely not the bass drum), but in the tracks I have analyzed here, they are more beat-less than usual, and last much longer than usual, since several are the first tracks of their albums. Sometimes, there is a return to this ambient sound at the end of the track, but it is generally not as long. Between this introduction and conclusion, the body of the track has two halves. The first introduces the major thematic material, while the second rearranges it, sometimes altering the bass. Most of the themes are eventually layered onto one another at the end of each of these halves, creating two climaxes.